Service designers are the new rockstars of the start-up world. Want to replicate the success of Uber? Airbnb? Hello Fresh? Even General Assembly? Then service design thinking is for you.

In this practical workshop you’ll learn how to design your business (or your client’s) from the customer’s perspective. Discover a four-step process to uncover what people want and value. And, in doing so, save considerable amounts of money in marketing and build a stronger brand.

Whether you’re looking to make your product desirable. Your customer experience remarkable. Or leave your competition for dust. This workshop is for you.

Please note:

This workshop is highly interactive with group activities and discussions throughout. To participate you will need to:

• Have your camera turned on for the entire session
• Have an accessible microphone
• Be in a quiet, well-lit space with minimal distractions
• Strong internet connection

Takeaways

You’ll discover:

• Why we’re all service designers (even if you don’t yet realise it)
• How to redesign your business around your customer
• A four-step process to uncover what people really want
• How to unlock hidden value in your business
• Case studies from Uber, Airbnb, Hello Fresh and many more
• How to gain creative confidence to make change happen

Preparation

This workshop is for all levels, no prior experience needed.

In preparation, please download Zoom.

This session is not recorded however, you will receive the instructor’s slides following the session.

If you have any questions please reach out to help@generalassemb.ly